Media ethics

 After watching four interesting videos on the broad scale of media ethics I was drawn to the parts of the first video that titled "Cambridge analytics scandal explained" in this video they were talking about how the company was basically founded from using hundreds of thousands of peoples data that they took from Facebook. This scandal is very intriguing as I think that this one of the companies that have gotten caught from doing this but there is so many more companies out there trying to get data and also trying to just about stay on the legal side and try and cut as many corners as they can to benefit their company and try get as many consumers to stay with their company one example of this was given in the video "how dark patterns trick you online" this example was the fact when you are subscribed to some websites and companies they will make it as difficult as possible in order for the consumers to cancel their subscription. They do by thinking that consumers will eventually give up and not cancel their subscription.one that i have personally experienced when trying to cancel a subscription was when I was going onto the page to cancel, it would give you a last look on what you are essentially "missing out" which could potentially steer people the other way and not cancel. Another topic that was discussed in the video "how one  man manipulated all of America" they discussed he one man under the name of Edward Bernays had many ways in influencing the public but one that is familiar to me is the influencer marketing. This marketing is used when companies gift celebrities their products and pay them to advertise them and essentially influencing the public to purchase these goods as their favourite celebrities are using them. media ethics links to all of these topics as media ethics has such a broad range including the influencing of it the law of media. The following image below i have taken from the internet represents the head of the companies in one side if the scale and their forms of advertisement on the other    






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